Site speed is one of the critical factors for the success of any website. From improving user experience to increasing conversion rates and improving search engine rankings , site speed plays a prominent role.
In this article, we will examine the effective factors in increasing the speed of the site and provide practical solutions to improve it.
Factors affecting site speed
1. Size of site files
- Images: High volume images can significantly slow down site loading. Using compressed formats such as WebP, optimizing the size of images and using CDN to provide images from the nearest server are solutions to reduce the size of images and improve speed. is the site .
- CSS and JavaScript: Using compact HTML, CSS and JavaScript codes can significantly reduce file size and improve site speed.
- Multimedia files: Audio and video files can also be large. Using compressed formats and choosing the right resolution for these files helps to reduce their size and improve the speed of the site.
2. Hosting server
- Choosing the right server: Choosing a strong and reliable server is important. Shared servers may not be suitable for high traffic sites. Using a VPS or dedicated server can help improve site speed.
- Server location: The location of the server also affects the speed of the site. Choosing a server in a place close to users reduces the site loading time.
- Speed and bandwidth: choosing a host with high speed and bandwidth plays an important role in site speed.
3. Coding and website design
- Optimum coding: Optimum coding and removing extra codes reduces the load on the server and improves the speed of the site.
- Responsive site design: Responsive site design ensures that the site is displayed correctly on all devices and the loading speed of the site is the same on different devices.
- Using AMP: Use AMP (Accelerated Mobile Pages) to load site pages faster on mobile devices.
- Unnecessary plugins: Remove unnecessary plugins from your site. Plugins may consume system resources and slow down the site.
4. Use of CDN
- CDN or Content Distribution Network: CDN allows you to serve site files to users from the closest server. This reduces site loading time and improves user experience.
5. SQL optimization
- Database optimization: SQL database optimization can significantly improve site speed. Using indexes, improving query performance, and using cache can help optimize the database.
6. Optimization for search engines (SEO)
- Optimizing site speed for search engines: Search engines consider site speed as an important factor in ranking sites. Optimizing the speed of the site in order to improve the ranking of the site is of particular importance.
- Content length: Write the content briefly and usefully.
- Use Font Awesome: Use Font Awesome to display icons. Font Awesome is smaller than image files.
We have already written an article on the site about the impact of site speed on SEO, which you can read if you wish.
Practical solutions to improve site speed
- Use of site speed analysis tools: There are various tools for site speed analysis. These tools include PageSpeed Insights and GTmetrix .
- Compress site files: use file compression tools such as Gzip and Brotli.
- Using CDN: Use CDN to provide site files from the closest server to users.
- Using Cache: Caching site files can significantly improve site loading speed.
- SQL Database Optimization: Use SQL optimization tools to improve database performance.
- Optimizing images: Use images with appropriate size and compressed format.
- Choosing the right server: choose a strong and reliable server for the site.
- Reduce the number of requests: Reduce the number of requests to the server. For this, you can use optimized coding and cache.
summary
Site speed is one of the essential factors for the success of any website. Using the right solutions, you can significantly increase the speed of the site and provide a better user experience for users.
By following the tips mentioned in this article, you can significantly improve the speed of your site.